89 Jermyn Street Will Be Closing For An Exciting Refurbishment.
February 14, 2017
The Floris family are delighted to announce the restoration and refurbishment of their flagship shop at 89 Jermyn Street, the first in over 100 years.
The shop will be temporarily closed from this Sunday, 19th February until Friday 17th March. During this time, and to accommodate any inconvenience caused by the temporary closure, we will be opening a pop-up shop just a few paces down the road at 68 Jermyn Street, which will be open during normal trading hours (excluding Sundays) from 20th February until 89 Jermyn Street reopens.
This page has been created to let you know how you can find out more about the work taking place, and to keep you involved in the process, as well as to share updates with you and welcome you with a chance to ask any questions you may have. If you would like to find out further information, please get in touch with us through our social media channels or by contacting our customer service team on the details below:
Customer services +44 (0) 3301 340180
About the restoration
Founded in 1730 and proudly displaying its original Spanish mahogany cabinets purchased from the Great Exhibition in 1851, British Family Perfumers Floris will be undertaking the first renovation of the shop in over 100 years. Juan Famenias Floris founded the shop with his wife and 9 generations later the 8th and 9th generations of the family are still the custodians in full ownership of this prestigious brand, with a desire to protect and maintain the fabric of their home for future generations to come.
Working with a number of skilled professionals to carefully protect the grade II listed building, Floris see the renovation as an opportunity to sympathetically update the shop in keeping with the brand’s luxury range of fragrances, while giving their loyal clientele a space that remains true to the becalming feel of a visit to Jermyn Street and the long-standing home of Floris at No.89.
The refurbishment is a sensitive restoration of the shop floor, bringing a tasteful pallet of fixtures and furnishings into the space in order to enhance the beauty of the original Spanish mahogany cabinets and glasswork. The result is a design inspired by the bespoke traditions of perfumery and the olfactory senses.
To celebrate the restoration, Floris will be undertaking two important projects of which more details will be released here in the coming weeks.
Where to purchase Floris
During this period, Floris will be opening a temporary shop just a short walk down the road at 68 Jermyn Street, staying close by for all its regular visitors. This shop will be open during normal trading hours (excluding Sundays) from the 20th February until 89 Jermyn Street reopens.
About 89 Jermyn Street
In 1730, Floris founder Juan Famenias Floris and his wife Elizabeth began selling perfume, combs and shaving products in the elegant quarter of London’s St James's. The Floris shop they opened at 89 Jermyn Street remains at the very heart of the business and is still run by their descendants today.
1851 was the year of the World famous Great Exhibition organised by Henry Cole and Prince Albert. The exhibition ran for nearly six months and was held in a purpose built Crystal Palace within the grounds of Hyde Park just a short walk from Jermyn Street. Spanish mahogany showcases purchased at the Great Exhibition by the family are still in place within the Floris Shop today.
Floris products continued to be made by hand below on the shop premises at 89 Jermyn Street until the 1970s in the sub-basement, affectionately called the 'Mine', while the family remained living above the property until the 1950s. The 8th and 9th generations of the family and staff now work above the shop, running the business alongside the perfumery team. Jermyn Street remains a close enclave of like-minded brands, pinned by traditional values of craftsmanship, shop keeping and customer service.
How will we protect the fabric of the building?
The building front and cabinets surrounding the main shop floor are all featured as part of our grade II listing. Over 100 years since any previous work in the shop, Floris is looking to do some required restoration on these items to protect them for future years. These cabinets and the shopfront will be enhanced and remain true to their current listing status.
What will be changed?
The restoration is focused on protecting the key fabric of the building and its furniture. Some of our furniture is in need of a little care, as is our famous Royal Warrant displayed above the shopfront. We will also be focusing on many comments from our customers that the lighting in the shop can often appear dull . The current lighting was added some time after the original furniture, and is in much need of updating.
We shall be updating our floor, with the focus on providing a cleaner palette to help showcase the original heritage furniture. As another part of the project we shall also be redesigning the current museum space at the rear of the shop to better display our artefacts and tell the story of the Floris heritage to established and first time visitors alike. The perfumery where we work on new creations and where bespoke appointments are held will remain unchanged.
Where can I buy Floris during the closure?
Floris will have a temporary space at 68 Jermyn Street so please do pop in and see us at our exciting ephemeral location. On some days, our perfumers will be spending time at the pop up shop, welcoming guests, answering questions and taking customers through the process of bespoke fragrance creation at Floris. More details about this will be released on our social media channels. Our full range is always available at florislondon.com and we are also stocked at Fortnum & Mason on Jermyn Street.
Will click and collect be available?
Unfortunately during the closure, we will not be able to offer a click and collect service. This service will be resumed on the 17th March from 89 Jermyn Street.